Platinum Sponsor
Gold Sponsors
Silver Sponsors
Lanyard Sponsor
Launch Pad Sponsor
Workshop Sponsors
Sponsorship Opportunities
For information on exhibition and sponsorship opportunities at the conference, contact Yvonne Romaine at [email protected]
Download the Where 2.0 Sponsor/Exhibitor Prospectus
Media Partner Opportunities
Download the Media & Promotional Partner Brochure (PDF) for information on trade opportunities with O'Reilly conferences or contact mediapartners@ oreilly.com
Press and Media
For media-related inquiries, contact Maureen Jennings at [email protected]
Where 2.0 Newsletter
To stay abreast of conference news and to receive email notification when registration opens, please sign up for the Where 2.0 Conference newsletter (login required)
Where 2.0 Ideas
Have an idea for Where to share? Tell us!
Contact Us
View a complete list of Where 2.0 contacts
Where 2.0 2009 Speaker Presentation Files
Presentation files will be made available after the session has concluded and the speaker has given us the files. Check back if you don't see the file you're looking for—it might be available later! (However, please note some speakers choose not to share their presentations.)
Denice Ross (City of New Orleans),
James Fee (RSP Architects)
With federal statistics unable to track New Orleans' repopulation post-Katrina, a local nonprofit identified an alternative source of data - households actively receiving mail - and delivered it in an easy-to-use geovisualization tool. The result is timely, small-area geospatial information being used to support decision-making at all levels.
Video
David Felcan (Avencia)
Presentation:
A Crime Early Warning System_ Using Spatial Statistics to Detect Changing Geographic Patterns in Crime Presentation
[PPT]
Large quantities of spatial data can be as much a burden as a boon without the tools to properly tease out important details. For police, HunchLab enables early detection of changes in crime patterns, pulls information automatically out of millions of incident records, and provides the means of detecting and stopping crime spikes earlier than they would be found through more conventional means.
Rob Shanks (ESRI)
ArcGIS can be used as a system for finding, sharing, and using GIS content across the Web. With ArcGIS Online, users can search for maps published by ESRI users, upload maps and register online map services, organize and control access to the maps they share, and create and save Web maps as items for others to share, discover, and use.
Video
Andrew Turner (GeoIQ),
Rachel Weidinger (TechSoup Global),
Marnie Webb (TechSoup Global),
Hillary Hartley (NIC Inc.)
In a sustainable world, with stronger ties to locality, what role should the geospatial web play? This panel will scan the bleeding edge of location-based tech projects, critiques them on social and sustainable factors, and pushes them to do more to help people connect locally. We'll promote the best ones, and publish ideas and to-do requests for all.
Video
Mark Law (MapQuest)
MapQuest has moved beyond maps and directions into a location-centric user experience with an emphasis on a hyperlocal strategy. Learn actual stats and behaviors of users, best practices for building a local network and how local data supplements a mapping experience. See the value of hyperlocal content strategy within the .com to mobile experience.
Video
Duane Nickull (Adobe Systems),
Bess Ho (BayAreaParty),
Andreas Falley (Synchrodipity),
Rev. Dan Tripp (a2sg.com)
Presentations:
Building Map based RIA's in Adobe Flex and AIR Presentation
[PDF],
Building Map based RIA's in Adobe Flex and AIR Presentation 1 [ZIP]
Building Map based RIA's in Adobe Flex and AIR Presentation 1 [ZIP]
This is a hands on lab where students will learn how to use Adobe's open source Flex and AIR compilers to build interactive flash based maps. The lab will include a brief intro to Flex and AIR followed by mostly spending time coding. No prior experience is necessary and all skill levels are encouraged to attend.
Greg Skibiski (Sense Networks)
Presentations:
Decoding the Urban DNA and Harnessing the Power of Social Intelligence Presentation
[PPT],
Decoding the Urban DNA and Harnessing the Power of Social Intelligence Presentation 1 [QT]
Decoding the Urban DNA and Harnessing the Power of Social Intelligence Presentation 1 [QT]
As we move to and from places in a city, we generate ambient strands of data that can be collected by positioning technologies, like GPS and Wifi, and analyzed with advanced machine learning. Using 3D rendering from Skyrails, people's collective movements within the city ultimately creates a unique links between places. These links create a city's unique DNA just waiting to be decoded.
Video
John Geraci (DIYcity)
Our cities today are outdated models of inefficiency, consisting of centralized, top-down and non-participatory services and infrastructures. The results are spiraling city deficits, ballooning bureaucracy, and an inability to pay for basic services, paired with problems of wasted resources, scarcity and redundancies.
Video
Frank Taylor (Google Earth Blog)
Google Earth provides a visualization platform for sharing geospatial information that is both deep with data and imagery, but also rich in terms of functionality. This session will demonstrate cutting edge applications, discuss the availability of developer resources, and will even describe tools available to use the platform without coding.
Michal Migurski (Stamen Design)
There's a gold mine of historical information to be found in old maps, from long-gone railroads, records of land ownership, to past practices in cartography and design. See how this material can be discovered, digitized, and referenced to modern maps to create dynamic, layered, comparative modern browsers of historical geography using the city of Oakland, CA as an example.
Video
Jeff Holden (Pelago, Inc.)
People vote with their feet and there is substantial information contained in human activity in the real world. Previously, that data was inaccessible, but thanks to LBS we can capture, in digital form, the places people go. This data set is the real-world analog of a clickstream on the Web; call it a “footstream.” Tapping the footstream will completely alter the mobile experience as we know it.
Video
John Frank (MetaCarta, Inc.),
John Seratt (MetaCarta)
The US has just launched the largest public works project ever. How can you watch it unfolding across the nation? Look at the shovel-ready projects near you, and understand the nearby news and Web content that MetaCarta automatically associates with places.
Video
Jubal Harpster (CH2M HILL)
This presentation will decribe The Bill & Melinda Gates Foundation recently awarded a grant to the Consultative Group on Agricultural Research (CGIAR), in partnership with CH2M HILL and ITC, to develop a geospatial technology program to aid farmers in sub-Saharan Africa.
Video
Mat Honan (Wired magazine),
Nihal Mehta (Buzzd),
Dennis Crowley (foursquare),
Martin May (Brightkite),
Jeff Holden (Pelago, Inc.)
An exploration of the evolution of location-based social networking and how location-based applications will impact the way everyday users interact with the friends and find nearby venues and events. Includes several founders of past and current location-based social networks, including Brightkite, Buzzd, Dodgeball and Moximity.
Video
Daniel Chu (Google, Inc.),
Chris Conway (Trulia, Inc.),
Mark Taylor (Weather Decision Technologies / iMap),
Robert Fritchie (Weather Decision Technologies)
Presentations:
Google Maps API_ Advanced Integration Case Studies Presentation
[BIN],
Google Maps API_ Advanced Integration Case Studies Presentation 1 [PPT]
Google Maps API_ Advanced Integration Case Studies Presentation 1 [PPT]
A mapping API is a critical business tool, empowering you to organize and display your organization's data for use by employees and customers, and it's crucial to choose a solution that meets your needs.
Andrew Turner (GeoIQ),
Rabble Evan Henshaw-Plath (cuboxsa.com)
You can add maps to your site in minutes with Microsoft, Google's, Mapquest, or Yahoo's APIs. However, there's more to geo than just maps or the big guy's APIs. Learn how and when to use geocoding, reverse-geocoding, place names and other services that you've never hear of before.
Ted Morgan (Skyhook Wireless)
There has been an explosion of location based applications on mobile devices in the past year thanks to the opening of app stores and more advanced devices. Morgan will report on the growth and variety of location applications available today as well as how often they are being used and where.
Video
The geo space is too big to fit into two days of stage time. So returning for the second year is Ignite Where and Launchpad. We’re going to give startups 5 minutes to show their new products—no slides, demoes only. We’re also going to have a series of fast-paced Ignite talks. Each will be 20 slides that advance automatically after 15 seconds.
Video
Sam Hiatt (NASA Ecological Forecasting Lab)
Presentation:
Implementing Web Services for NASA's Terrestrial Observation and Prediction System Presentation
[PPT]
The ecological monitoring and forecasting lab at NASA Ames Research Center produces daily global estimates of parameters related to ecosystem condition. Implementing web services has increased accessibility and greatly improved the usefulness of our data products. We present the TOPS data gateway and show how it is being used by the US National Parks Service to assist resource management.
Rebecca Moore (Google)
Indians in the Amazon rainforest are now using Google Earth to protect their lands from illegal logging, to plan for their future and to share their rich history and culture with the world. How will the Geoweb change and evolve as indigenous peoples begin to participate?
Video
Tyler Bell (Yahoo! Inc.)
Open Location is an convenient term that aptly describes an emerging trend apparent in the geo sector: the increasing availability and openness of the core data and tools used to represent, analyze, and visualize geo- and geo-informed data. This talk provides an overview, highlights why it acts as a healthy crucible for the industry, and details contributions from the Yahoo! Geo Technologies team
Video
Danny Sullivan (Search Engine Land),
Tyler Bell (Yahoo! Inc.),
Michael Halbherr (Nokia),
Marc Prioleau (CloudMade),
Mark Law (MapQuest)
All of our beautiful geodata has to be paid for somehow. The convential wisdom is that on main way will be through search. Search expert Danny Sullivan will share his thinking on the latest advances across all of the search engines.
Video
Sean Maday (United States Air Force)
Every hardware and software solution being developed to catalog, warehouse, and display geospatially relevant information likely has a pertinent military or intelligence application. From location aware cell phone applications to geostacking and immersive imagery, the defense and intelligence communities may be viable secondary and tertiary markets for established corporate and consumer products.
Video
Ryan Sarver (Twitter)
Presentation:
external link
Location aware websites, applications and devices can provide users with rich social connectivity, useful content, efficient movement around their environment, highly targeted advertising, and more. We will discuss the new W3C Geolocation API, location-aware browsers and other available tools that can add location to websites and applications.
Natasha Leger (LBx Journal)
Location-based (x) (LBx) is the recognition that all products and services are connected to location, whether they have to do with supply chain, transportation costs, distribution, inventory, asset management, proximity to the customer, or the performance of the product or service in various marketing. What is the (x) variable to you?
Video
Bruce Daniel (Cartifact)
An exploration of how purely visual maps have been part of describing "Where" from earliest times through today's online and mobile mapping platforms.
Video
Jeffrey Martin (360cities.net),
David Martin (360 Cities)
360Cities.net promotes geo-mapped, immersive imagery produced by skilled VR photographers from around the world. At present with 120 cities and cca 10,000 images, the network utilizes advances in hardware and software to leverage the rise of awareness of the geoweb to support this growth, and increasingly to automate the process of publishing panoramic photography from around the world.
Video
Brandon Martin-Anderson (Urban Mapping)
This session will look at different ways that mapmakers have attempted to
squeeze all sorts of four-dimensional data onto maps, from the
oscillations of transit systems to the shifting landscape of relative
distances within a city throughout the day, from the movements of
armies in battle to the dance of a collegiate housing shuffle.
Video
Chris Spurgeon (spurgeonworld.com)
As the moon and planets went from being objects of wonder in the sky to actual destinations, space scientists have been forced to devise increasingly complex coordinate and mapping systems for the heavens. History of science and technology junkie Chris Spurgeon gives a fun-filled overview of some of the techniques we use to find our way in space.
Video
Raven Zachary (raven.me),
Mok Oh (Where Inc.),
Will Carter (Nodesnoop Labs),
Ori Inbar (Ogmento),
Anthony Fassero (earthmine, inc)
Mobile devices with location-based services and always-on data services are making it easier to bridge the virtual and physical worlds into a single, shared space. What was once a distant vision of augmented reality is starting to take shape on a new class of smartphones, including the Apple iPhone and Google Android. This session covers today's offerings that merge physical and virtual spaces.
Video
Marc Lindsey (LB3)
Presentation:
Navigating Privacy Laws when Developing and Deploying Location Tracking Applications Presentation 1
[PPT]
In this 1 hour 15 minute workshop, Marc Lindsey and Joaquin Gamboa will examine the scattered framework of U.S. statutory and case law to provide guidance to location tracking application and product developers.
Martin Flynn (GeoTelematic Solutions, Inc.)
OpenGTS (Open Source GPS Tracking System - http://www.OpenGTS.org) was first made available in January of 2007 and is now in use in at least 33 different countries around the world for tracking vehicles, trucks, delivery vans, ships, people, phones, etc. This session will be an overview of the features and capabilities of the OpenGTS System available on SourceForge.
Bruce Hall (Velodyne Acoustics, Inc.),
Rick Yoder (Velodyne Lidar)
Velodyne’s Lidar sensor approaches Lidar imaging in a whole new way. Unlike traditional single laser sensors that provide a trickle of data, the Velodyne sensor uses 64 lasers to provide a comparable flood. This session gives a brief background of Velodyne and shows its new sensor, called the HDL-64E, in action.
Video
Alex "Sandy" Pentland (MIT and Sense Networks)
You can't manage what you can't measure...and unfortunately 80% of your businesses' highest-value communication is face-to-face, so you usually don't even know it is happening. But things have changed, and now you *can* see the entire pattern of communication in your company, and the result can be dramatic increases in productivity and creative output.
Video
Jack Dangermond (Esri)
GIS helps businesses and organizations leverage authoritative data and easily deliver it to decision makers in ways that are intuitive and fit into their existing decision making processes. GIS is used for asset/data management, planning and analysis, business operations, and situational awareness.
Video
Matthew Ericson (New York Times)
Presentation:
external link
One of the most enduring symbols of the past several presidential elections has been the red-state, blue-state map of America. Each election night, millions of eyeballs have been tuned to news Web sites and television networks, waiting for the map to start filling in.
Video
Paul Ramsey (OpenGeo),
Mike Pumphrey (OpenGeo)
Presentations:
Spatial Database Tips and Tricks Presentation
[PPT],
Spatial Database Tips and Tricks Presentation 1 [PDF]
Spatial Database Tips and Tricks Presentation 1 [PDF]
OpenGIS spatial databases, such as PostGIS, SQL Server Spatial and Oracle Spatial, can add geoprocessing and spatial query processing to applications in the GeoWeb. We will show how spatial SQL can power REST geoprocessing, Google Maps apps, and KML, and get students up to speed with the basics of this powerful tool.
Steven Lee (Google, Inc.),
Lior Ron (Google, Inc. )
As geo-location tools like Google Latitude and map-creation programs like Google Map Maker become more prevalent on desktop and mobile devices, people are no longer just consumers of location information. Rather, they have the opportunity to become local mapping experts, contributing information about places and about themselves that make online maps better for everyone.
Video
Aaron Straup Cope (Stamen Design)
If all of Flickr's 100+ million geotagged photos were plotted on a map would there be enough data to generate a mostly accurate contour of that place? Not a perfect representation, perhaps, but something more fine-grained than a bounding box. It turns out there is.
Video
Alex Oliver (Igloo Studios)
The AEC industry suffers from a relative lack of location-based technology development that is accessible to the everyday builder or architect. We all know it is commonplace in the Tech industry to have consumer focused websites displaying geo-tagged photos, location-based tweets, and GPS enabled map-mashups, all that make life easier, more efficient, or just plain fun
Video
Danny Sullivan (Search Engine Land)
As local search continues to grow, so do issues on how we represent the real work virtually. Should Google allow individuals to block their homes from Street View? How do you balance listing brick-and-mortar stores along with virtual outlets? Do we need a master control panel to clear location tracking from all our apps – and what they’ve stored on their servers?
Video
Steve Coast (OpenStreetMap)
Ever present location awareness (GeoContext) is nearly with us, but it's going to be so much deeper. Today your phone will dial down the ringtone if it knows you're at work, but what will tomorrows high-fidelity ubiquitous location bring us? Today we cannot imagine a text box without spell check or apps without online features, what will we expect from tomorrows location aware - dependent - cloud?
Video
Michael Halbherr (Nokia),
Christof Hellmis (Nokia gate5 GmbH)
The largest manufacturer of phones owns the largest geodata provider and has been busy building geo-aware web apps on Ovi. Michael will share their latest thinking.
Video
John Zelek (University of Waterloo)
Sensory substitution is the replacement of one’s sensory input (vision, hearing, touch, taste or smell) by another, while preserving some of the key functions of the original sense. We have developed navigation devices for people with visual and cognitive impairments. The wearable tactile devices convey gps global information as well as local map information sensed by a camera.
Video
Dan Gillmor (Arizona State University's Cronkite School of Journalism & Mass Communication)
Journalists have always known the importance of location; hence datelines on stories. But journalism has been relatively slow to understand the potential of new tools - for media creation and consumption - that expand the information ecosystem.
Video
Eric Horvitz (Microsoft Research)
Location is central in the lives of people, and will play an increasingly important role in context-sensitive services that consider the preferences, goals, and activities of people. I will discuss the promise of machine learning and reasoning about location to deliver such services, touching on several directions and opportunities.
Video
Anthony Fassero (earthmine, inc)
Wild Style City transforms the urban environment into a canvas that anyone can modify with a palette of interactive geo-tagging tools. It is a virtual world built on top of 3D street level imagery and annotated by users, creating a unique artistic sub-culture based on real urban environments.
Video
Perry Evans (Closely, Inc.)
Highly targeted advertising and promotion is an intuitively logical and appealing business model for location based services/apps. So why, after more than a decade of chasing this long tail of valuable advertising inventory is the evidence is always anecdotal and spotty, and not statistically significant or scaled?
Video
Andrew Turner (GeoIQ)
The GeoWeb has been growing to allow users to easily
find, and store, geospatial data. However, enterprise and small
business are beginning to raise questions on the terms of use and
privacy of these services - but want to make use of these compelling
visualization and analysis tools.
Video
O'Reilly Home | Privacy Policy | Contact Us | Sitemap | [email protected]
Event Software Powered by Expectnation
© 2009, O'Reilly Media, Inc. | (707) 827-7000 / (800) 998-9938
