• Veriplace
  • AT&T Interactive
  • DigitalGlobe
  • Google
  • Yahoo! Inc.
  • ZoomAtlas
  • Digital Map Products
  • Pitney Bowes Business Insight

Sponsorship Opportunities

For information on exhibition and sponsorship opportunities at the conference, contact Yvonne Romaine at [email protected]

Media Partner Opportunities

For media partnerships, contact [email protected] oreilly.com or download the Media & Promotional Partner Brochure (PDF)

Press and Media

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Carl Reed


Dr. Carl Reed is currently the Chief Technology Officer and an Executive Director of the Open Geospatial Consortium, Inc. (OGC). The OGC provides a consensus forum to define and document standards that enable geospatial interoperability for the both geospatial community as well as for the integration of geospatial content and services in broader Information and Communications Technology infrastructure. In his role as CTO, Dr. Reed also participates in and collaborates with other standards organizations, including OASIS, NENA, ISO, and the IETF, to insure harmonization of geospatial standards across information communities. In a more recent collaboration, Dr. Reed was one of the originators of the GeoRSS specification.

Prior to the OGC, Reed was the vice president of geospatial marketing at Intergraph. This was after a long tenure at GIS software company Genasys II, where he served as chief technology officer for Genasys II worldwide. From 1989 to 1996, Dr. Reed was president of the Genasys Americas operation. Before his tenure at Genasys, Dr. Reed worked at Autometric for six years as GIS division manager, developing a variety of systems for the civilian and military branches of the U.S. federal government. Dr. Reed has designed and implemented two major GIS packages, MOSS and GenaMap. Reed as published over one hundred professional papers and articles and has also contributed to a number of books on geospatial technology and standards.

Dr. Reed received his PhD in Geography, specializing in GIS technology, from the State University of New York at Buffalo in 1980.


Location: Ballroom IV
Mike Liebhold (Institute for the Future), Shailesh Nalawadi (Google), Carl Reed (OGC), Damon Hernandez (Web3D), Sophia Parafina (Ugotrade)
Convene and lead a panel on requirements and specifications for an open software stack for augmented reality, based on the assumption that AR is both a discrete medium, and it is the intersection of many media, including web, CAD, mapping, games, virtual worlds... Read more.