• ESRI
  • NAVTEQ
  • Veriplace
  • AT&T Interactive
  • DigitalGlobe
  • Google
  • Yahoo! Inc.
  • ZoomAtlas
  • Digital Map Products
  • Pitney Bowes Business Insight
  • NAVTEQ

Sponsorship Opportunities

For information on exhibition and sponsorship opportunities at the conference, contact Yvonne Romaine at [email protected]

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For media partnerships, contact mediapartners@ oreilly.com or download the Media & Promotional Partner Brochure (PDF)

Press and Media

For media-related inquiries, contact Maureen Jennings at [email protected]

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Greg Sterling

Greg Sterling
Analyst/principal, Sterling Market Intelligence

Website | Attendee Directory Profile

Greg Sterling is the founding principal of Sterling Market Intelligence, a consulting and research firm that tracks the impact of the Internet on offline consumer purchase behavior and its disruption of traditional media. SMI covers consumer adoption and ad models across a range of market segments, including local search, online yellow pages, online newspapers and classifieds, mobile search, social media and multi-channel shopping. Sterling is also the lead analyst for Internet2Go, an advisory service from Opus Research.

Before founding SMI, Sterling ran The Kelsey Group’s Interactive Local Media program. Prior to The Kelsey Group, Sterling was at TechTV where he helped produce “Working the Web,” the first national television show dedicated to e-business and the Internet. Prior to TechTV he was a founding editor and executive producer at AllBusiness.com. Before joining AllBusiness, Sterling was a practicing attorney in San Francisco.

Sessions

2:00pm Thursday, 04/01/2010
Monetizing Location and LBS: How Do We Get There from Here?
Local
 Location: Ballroom V
Greg Sterling (Sterling Market Intelligence), Don Weigel (deCarta), Blair Swedeen (Placecast), Bardia Dejban (Citysearch.com), Surojit Chatterjee (Google), Dan Gilmartin (WHERE)
With Google and Apple buying major mobile ad networks just in the last couple of months, mobile advertising is finally on everyone's radar. Panelists will discuss the range of technical, data, and business-related hurdles that remain, as well as whether and how they might be overcome. Read more.