Anne Bezancon

Anne Bezancon
Founder & President, Placecast

Website

Anne Bezancon is the Founder and President of Placecast, the leader in mobile location-based marketing at scale. Previously, Anne held senior executive positions at JiWire (Wi-Fi hotspot directory), Productopia (consumer advice), BEAP (CMS) and PCI (strategic consulting), working with clients such as AOL, Intel, Yahoo, Excite and ATT. In 1994, Anne organized the 40,000 participant Forum of the United Nations Conference on Women in Beijing, China, securing major corporate sponsorship from Apple and Hewlett-Packard. She also pioneered the French Minitel, the first large scale online network. Anne is the author of several patents and a frequent speaker and panelist at industry events.

Sessions

3:30pm Thursday, 04/21/2011
Carriers and Startups
Business & Strategy Ballroom F
Kris Kolodziej (Verizon Wireless), Bryan Trussel (Glympse Inc.), Holger Luedorf (Foursquare), Anne Bezancon (Placecast)
The key to location is the mobile phone. It used to be that carriers held the key, but now that's been abstracted away to the OS level. Startups don't need the carrier to know where their users are anymore. A boat was missed. In the future how can carriers work with technology companies? Read more.
  • Nokia
  • OnStar
  • Esri
  • AT&T Interactive
  • Google
  • Rackspace Hosting
  • AND Automotive Navigation Data
  • C3 Technologies
  • Ditto
  • Facebook
  • Factual
  • MapQuest
  • Microsoft Corporation
  • NAVTEQ

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