Colleen Jones

Colleen Jones
Principal, Content Science

Website | @leenjones

Colleen Jones is the author of Clout: The Art and Science of Influential Web Content. She has led interactive strategy for Fortune 500 companies such as InterContinental Hotels Group and Cingular Wireless (now AT&T) as well as for Centers for Disease Control and Prevention, the most trusted government agency in the United States.

As principal of the award-winning consultancy Content Science, Colleen helps executives and practitioners make their web content influence results. Colleen is a veteran of the interactive industry, a participant in the first ever Content Strategy Consortium, and the founder of Atlanta Content Strategy. She has spoken about the value of influential web content at conferences everywhere from Phoenix, Arizona to Paris, France.

Sessions

Location Location Location? Get Smart About Content Content Content
Colleen Jones (Content Science), Tim Jones (North Carolina State University)
Check in. Earn a badge. Been there. Done that. How can location-based services (LBS) reach their potential? By using location as a cue to offer the right content to the right community at the right time. This presentation will share North Carolina State University's journey through planning its new location-based mobile applications and websites.
  • Esri
  • Facebook
  • NAVTEQ

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