Location-Based Privacy: It's Good for Business

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Nicole Ozer (ACLU of Northern California), Chris Conley (ACLU of Northern California), Francoise Gilbert
Development - Location Ballroom F
Please note: to attend, your registration must include Workshops.

Location information is valuable—but so is your users’ trust. Lawsuits, bad press, being hauled to Washington for Congressional hearings—these aren’t just expensive, they can erode the user loyalty that your product needs to thrive.

The solution? Bake privacy into your product from the start. You’ll not only avoid all of these expensive issues, you’ll demonstrate to early and future users that you have their best interests at heart, which can only help build your reputation and your business.

But don’t take our word for it! This panel will feature VCs, corporate privacy officers, and ACLU attorneys who will discuss real-life case studies and learning experiences about the importance of baking privacy protections into your business model or product design rather than trying to address privacy issues that will (not may) arise later. We’ll draw on materials from Privacy and Free Speech: It’s Good for Business and the expertise of our panelists to review real-life business case studies of poor choices that have landed companies in hot water and good decisions that have avoided serious privacy and free speech problems down the line. From Amazon to AOL, Yahoo to YouTube, learn how to avoid costly mistakes and build on the privacy and free speech successes of other companies.

The panel will include hands-on tools and tips on the following topics: keeping users informed, protecting users while gathering data, avoiding improper consumer data disclosures, and preparing policies and practices that protect free speech.

By making privacy and free speech a priority as new ventures and products are being developed, companies can save time and money by protecting customer rights while bolstering the bottom line.

Photo of Nicole Ozer

Nicole Ozer

ACLU of Northern California

Nicole A. Ozer is the Technology and Civil Liberties Policy Director at the ACLU of Northern California. She works on the intersection of new technology, privacy, and free speech and is spearheading the organization’s new online privacy campaign, Demand Your dotRights.

Nicole graduated magna cum laude from Amherst College, studied comparative civil rights history at the University of Cape Town, South Africa, and earned her J.D. with a Certificate in Law and Technology from Boalt Hall School of Law, University of California Berkeley.

Before joining the ACLU, Nicole was an intellectual property attorney at Morrison & Foerster LLP. Nicole was recognized by San Jose Magazine for being one of 20 “Women Making a Mark” in Silicon Valley. Nicole blogs regularly at www.aclunc.org/tech.

  • Photo courtesy of Bob Hsiang Photography

Chris Conley

ACLU of Northern California

Chris Conley is the Technology & Civil Liberties Fellow at the ACLU of Northern California, where he focuses on the intersection of privacy, free speech, and emerging technology. His current focus is Demand Your dotRights, a multi-pronged campaign to upgrade practical and legal privacy protections to match our modern world. He holds degrees in both law (J.D., Harvard Law School) and technology (S.M. in Computer Science, M.I.T.; B.S.E. in Electrical Engineering, The University of Michigan) and combines those skills to explore ways that technology can be designed and utilized to provide social benefits while protecting individual rights. Prior to joining the ACLU of Northern California, he has worked as a research fellow with the Berkman Center for Internet & Society, as a software engineer for Intel, and as a software architecture and database consultant for various corporations and non-profit entities.

Francoise Gilbert

Francoise Gilbert is the Founder and Managing Director of the IT Law Group (www.itlawgroup.com), a niche law firm that focuses on information privacy and security, cloud computing, and data governance. Francoise is also the author and editor of the two-volume treatise Global Privacy and Security Law (www.globalprivacybook.com) (WoltersKluwer Publishers), which analyses the data protection laws of 60-plus countries on all continents. She was rated as one of the top privacy advisers in the Computerworld “Best Privacy Advisers” list published in January 2011. For several years, she has been recognized by the prestigious Chambers USA and Chambers Global, as one of the leading lawyers in the field of information privacy and security. Chambers describes her as “superb on international issues.” She has also been selected by her peers for inclusion in The Best Lawyers in America and Who’s Who in E-Commerce in the area of information technology and data privacy and security for several years. Ms. Gilbert regularly advises a wide range of global or publicly held companies, and selected start-ups on a variety of information privacy and security and cloud computing matters, including negotiation of high stakes cloud computing contracts, compliance with a variety of privacy and security laws, development and implementation of policies and procedures, training of workforce and company management, response to security breaches, and implementation of security standards, among others. In connection with global projects, she assists global companies on multinational compliance efforts, such as cloud computing contracts, crossborder data transfers, the consolidation of human resources or customer data, monitoring policies and procedures, and website privacy statements. Ms. Gilbert serves as General Counsel for the Cloud Security Alliance, and is one of its founding members. She has co-chaired the PLI Privacy & Security Law Institute since its creation in the late 1990’s, and the Silicon Valley KnowledgeNet of the International Association of Privacy Professionals (IAPP) since the mid 2000’s. She is also an Adjunct Professor at the University of Illinois at Chicago, the John Marshall Law School, and is a frequent lecturer at the San Jose State University Silicon Valley Center for Entrepreneurship. In addition to holding law degrees from Loyola University of Chicago School of Law (Juris Doctor Degree) and the University of Paris (France) (Maîtrise en Droit), Ms. Gilbert is certified as a CIPP (Certified Information Privacy Professional) by the International Association of Privacy Professionals (IAPP). She holds undergraduate and graduate degrees in Mathematics and Education (Maîtrise es Sciences Mathematiques and CAPES Mathematiques) from the University of Montpellier (France) and the University of Paris (France). Ms. Gilbert is admitted to practice law in the United States (California and Illinois Bar) and in France (Paris Bar).

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