• ESRI
  • NAVTEQ
  • Veriplace
  • AT&T Interactive
  • DigitalGlobe
  • Google
  • Yahoo! Inc.
  • ZoomAtlas
  • Digital Map Products
  • Pitney Bowes Business Insight
  • NAVTEQ

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The Map as an Information Ecology

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Plenary
Location: Ballroom III - VI

When mapping first arrived on the web, it was all about driving directions. In the era of the mashup, we saw map tiles being used as canvas for a variety of websites devoted to data visualization and interaction. Around the same time, maps arrived in force on mobile devices, they began to include visualization at human scale, and we began to see an increase in user-generated and crowdsourced maps. At Bing, we’ve been evolving to meet and accelerate the trajectory of these shifts, in the process enabling a broad sweep of new applications written by anyone, using data from anywhere. The Magical Realist writer Jorge Luis Borges imagined a map that grew as large as life; in a very real sense, this is what is happening today.

Photo of Blaise Agüera y Arcas

Blaise Agüera y Arcas

Microsoft

Blaise Agüera y Arcas is the Architect of Bing Maps and MSN at Microsoft. He works in a variety of roles, from designer and coder to strategist, and he leads an Advanced Engineering team of researchers and engineers with strengths in social media, computer vision, and graphics. He joined Microsoft when his startup company, Seadragon, was acquired by Live Labs in 2006. Shortly after the acquisition of Seadragon, Blaise directed his team in a collaboration with Microsoft Research and the University of Washington, leading to the first public previews of Photosynth several months later. His TED talk on Seadragon and Photosynth in 2007 is still rated “most jaw-dropping” on ted.com.

Blaise has a broad background in computer science and applied math, and has worked in a variety of fields, including computational neuroscience, computational drug design, data compression, and others. In 2001 he received press coverage for his discovery, using computational methods, of the printing technology used by Johann Gutenberg. Blaise’s work on early printing was the subject of a BBC Open University documentary, entitled “What Did Gutenberg Invent?”. He has published essays and research papers in theoretical biology, neuroscience, and history in The EMBO Journal, Neural Computation, and Nature. In 2008-9 he was a recipient of MIT Technology Review’s TR35 award (35 top innovators under 35) and Fast Company’s MCP100 (100 most creative people in business).